In today’s world of information overload, your communication has to be the right message, at the right time, utilizing the right media to get the attention of a more sophisticated audience. The Insite Group has created a Digital Marketing Division, Insite DM, in collaboration with Insite Printing & Graphic Services, to address this need. This division … Continue reading
Insite Printing was selected this year to produce and mail the Houston Grand Opera 2011-12 Season Brochure promoting its upcoming performances. The 16 page, 7 inch by 10 3/4 inch full-color catalog consisted of three different versions being mailed to over 215,000 recipients during March, April and August of this year. In addition to … Continue reading
Printed marketing materials continue to be one of the best ways of advertising and promoting business services and products, and often are found complementing website and social media marketing (Facebook and LinkedIn for example) by directing readers to websites and media pages. Some of us like to refer to it as “junk mail”, those ever-present … Continue reading
